August 18, 1999


TABLE OF CONTENTS

This Week's "In The Spotlight"

ENTREPRENEUR: What does it mean to you?

Beginning HTML - Lists & Inserting Graphics

This Week's Download - Go!Zilla


VIRTUAL PAGE

Page 1

Page 1

Page 2

Page 3


Editors of Web Marketing Tips Ezine:
Rick Barr and Nicole Bibee







Page 1

In The Spotlight - ePIPO
written by Nicole Bibee

Would you like to get paid while you surf the net? ePIPO allows you to sign up, download a simple little software application, and then actually make 60 cents an hour while doing nothing but surfing the web. And the best thing about it is that you can sign up your friends and family, and then you can make money while they surf the web. To check it out, go to ePIPO. This will allow you to sign-up, and start making money. The company will be delivering their software application on a first-come, first-served basis, so sign up now in order to get in early.



ENTREPRENEUR: What does it mean to you?
written by Rick Barr

'Entrepeneur'. That seems to be the word of the decade. Everybody wants to be one but so few actually succeed at it. What follows is a simple guideline to help you realize your dreams. It is not a system or a program that you can get involved with. It is just an outline of things you should think about when you are involved in your own 'entrepeneurship'.

Take a Personal Inventory

Take a look at where your interests lie. Try to build a business around things that you know or enjoy. The more you know about the topic, the more of an authority on the subject you will be. Make sure that you enjoy it! The best way to make a business work is to make your business one that you enjoy doing. The more you enjoy it, the less it will seem like work and more like a hobby. That is not to say that you should treat it like a hobby, but your venture should be something that you can 'eat, drink, and sleep'.

Learn about computers

If this is to be an online business, nothing is more important than your doorway to the world. Make sure to understand how your computer works and try to learn something new everyday. Getting involved in how your computer works will only enhance the whole online marketing experience and possibly save you some money should something go wrong. The ability to get inside your computer's software environment and change settings to make things run better will be a great benefit.

Be Creative!

If you are interested in selling products for home crafters, don't just sell them products. Give links to sites where they can buy books or specialty supplies that you do not carry. You could even find places that will pay you for sales made from referrals by your site. Go the extra step to give your customers more than they bargained for and they are more likely to return.

Get Involved!

If there is an online community that fits in with your business, Get Involved! Become a member of the newsgroup, web-ring or newsletter. The exposure that you can generate from these communities is invaluable. These communities are there to promote like-minded interests and it should be one of the first places you go. Take a look at other people's sites and see what you could learn from their site to make yours even better. Don't steal their material! Use it to make your business better!

Be Supportive

Make sure to provide your customers with ways to reach you for help or questions about the services you offer. Set up a voicemail account to give out and set it up to answer the frequently asked questions (FAQ's) you are asked. Make sure to set up a email address that is used for customer relations. When you get an email requesting more info or asking for help, make sure you reply as soon as possible.

Stay focused

Do not let others discourage you from achieving your goals. This is where most people get in trouble. Friends and relatives telling you that you will never succeed can make you doubt yourself and your dreams. Do not give in to the pressures of people who are not supporting you. Keep your eyes focused on your goals and dreams.

On To Page 2







Page 2

Beginning HTML - Lists & Inserting Graphics
written by Nicole Bibee

Last week we discussed the very basics to HTML and used simple tags to format text. This week I would like to discuss creating lists and inserting graphics into your web pages. I also planned on discussing hyperlinks but due to length this will be postponed till next week.

When creating lists you will have to decide on which type of list you will need. There are three different types that can be created: ordered, unordered, and definition. For example, an ordered list is numbered and an unordered list is bulleted. On the other hand, a definition list would contain terms each followed by a definition of the term. Also the definition part of the list would be indented to right some.

ORDERED
1. Most important text
2. Second most important text
3. Third most important text

UNORDERED
items in no particular order
items in no particular order
items in no particular order

DEFINITION
HTML
      HyperText Markup Language
SGML
      Standard Generalized Markup Language
DDD
      Document Type Definitions

Now the tags that describe these lists are fairly easy to remember. The beginning tag for the list is either <.ol>; <.ul>; or <.dl>, where o=ordered, u=unordered, and d=definition. *smile* Once that is in place you will need some type of tag to describe each of your list items <.li> but you will need to use <.dt> to describe each definition term in the definition list. To end your list you must use the <./ol>; <./ul> or <./dl> end tags. Remember most end tags must contain the ( / ) slash to let HTML know you are finished with that particular set of code.

Here is an example of an ordered list:
<.html>
<.body>
<.ol>order list begin tag
<.li>first list item in list
<.li>second list item in list
<./ol> order list end tag
<./body>
<./html>

Ok, now on to inserting graphics. There are two methods for display: inline or external. Inline images are loaded with the page you are viewing. These images must be a .gif or .jpg graphic type. An external image is not loaded with the page and the browser must have some type of file viewer, which is an application the browser uses to view these special images. These viewers can be found anywhere on the net and are particularly easy to setup.

External images will be displayed as an icon on the page so that the user may click on the icon to view the actual image. To insert an inline image, you would use the code <.img src="filename">. IMG stands for image and SRC stands for source. If your inline image is not located in the same directory as the page being displayed, you will need to enter the directory as to where the image can be found. Lets say you have a web page at www.angelfire.com. Angelfire puts images into a special directory called images. You will need to document that directory before the name of the image file. Here is the code used:
<.img src="images/picexample.gif">

Next week we will discuss hyperlinks and the various ways to link to other documents, other websites, and FTP servers.

Notice: We had to insert a period after the less than sign to make the tags viewable by your browser. when writting your own code please do not add the period to the tags.

On To Page 3







Page 3

This Week's Download - GO!ZILLA
written by Rick Barr

This week's download is a great piece of software for downloading files from the internet. Are you tired of broken downloads? Do you hate waiting for big files to finish downloading? Then you need GO!ZILLA. Say goodbye to broken downloads! This file download tool will allow you capture files from the internet and download them according to a schedule that you specify. If you decide that you don't want to wait for it download you can set it up to disconnect and/or shutdown when the download is complete. Downloads are resumable too. Check it out today. It's free! www.gozilla.com

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